Custom Tracking Domain

Using a custom tracking helps brand your message in terms of making it look more like it came from you (as opposed to JangoMail), and it helps protect your delivery reputation.

First, choose the domain you’d like to use for your tracking domain. If your domain is, then setting up makes for a suitable tracking domain. A tracking domain is not the same thing as a subdomain.

Second, an entry needs to made in your DNS (Domain Name Server) system. You can do this yourself if you have access, or you may need to contact the technical support person/department/provider who manages your domain. You need to modify your DNS settings such that you create a CNAME record for your chosen domain to alias to Detailed instructions are also on the Settings/Tracking Domain page under About Tracking Domain. Lastly, enter your tracking domain in JangoMail by going to Settings –> Tracking –> Tracking Domain.

If your domain is hosted on GoDaddy, as an example, logon to your account there and go to Products > Domains > Manage Now > select your domain > click the DNS Zone File tab, and then click the Edit button. In the Zone File Editor, in the CNAME section, add an alias of track (or whatever you’d like to use, such as x), and in the “Points to” field, enter Save your work/settings.

You can test pretty much right away (you may see a message about waiting an hour to 48 hours, but this usually takes place within a minute or so): enter in a browser, and you should see the same page as if you went directly to

Example information message:

What you should see when you enter in a browser:

When you use a custom tracking domain, the URL for the hyperlink looks “better” in that it has your domain or brand in it, as opposed to ours. If you do not use a tracking domain, a URL will begin with something like (that is not necessarily an actual URL, but you get the idea of what it looks like). With a tracking domain, recipients will see or (the “x” and “track” names are suggestions, you can use whatever you like).

Example domain

Using a domain of, you can see the DNS values at (select the DNS Records radio button, enter, and click Go, or use this link).

The custom tracking domain is, so if you enter that, you will see entries for (under the Answer records section). You can also enter in a browser (or just click the link), and it will take you to the landing page.